Solutions

Discover how we can improve your processes and enable you to see the future

LET'S TALK

“We would like to understand how the Italian market would react to the launch of a line of vegan snacks, which customers might adopt it, and which distribution channels to prioritise.”

We collect historical sales data, study the target market you want to enter, extract the socio-demographic and behavioural characteristics of consumers, and create a virtual world in which to sell your product.

YOUR COMPANY

WE CREATE THE SCENARIO

We use synthetic people and network analysis to make the ‘virtual world’, our window on the future, realistic.

Construction of the ABM+LLM model

We define artificial agents representing different consumer clusters: ‘health-conscious young people’, ‘traditional families’, ‘occasional consumers’.

We include variables such as price, communication channels and promotional campaigns.

The model simulates the product adoption curve and the impact of different scenarios.

WE LAUNCH YOUR IDEA INTO THOUSANDS OF PARALLEL WORLDS

9%

76%

15%

LET'S SEE TOGETHER WHAT THE FUTURE HOLDS FOR YOU

We provide you a strategic report that includes:
- Quantitative and qualitative adoption forecasts for each cluster in multiple scenarios.
- Risks and opportunities associated with each strategy.
- Operational recommendations.

Follow-up
- Presentation of results to management.
- Possibility to update the model with new post-launch data for iterative simulations.